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Pregnancy - Bright Start

Bright Start

Prestige Health Choice (Prestige) has a special program for pregnant members called Bright Start. We want to help you have a healthy pregnancy.

Prestige helps moms-to-be make healthy choices for themselves and their unborn baby through the Bright Start® program. Early and complete health care before your child's birth is the key to having a healthy baby.

The Bright Start program helps support our members during their pregnancies. Each woman enrolled in Bright Start will receive educational materials. Members can call our registered nurses with any questions or concerns during their pregnancy.

All high-risk members will be contacted by a nurse throughout the pregnancy. Our nurses make sure members get the health care they need to have a healthy baby.

Bright Start is available at no cost for all pregnant members. For more information or to enroll, call 1-855-371-8076.

Sometimes women feel down or sad after having a baby. This is normal. Please ask yourself these two questions:

  • During the past month, have I often felt down, depressed, or hopeless?
  • During the past month, have I had little interest or pleasure in doing things?

If you answered "yes" to 1 or both of these questions, please call our Bright Start department at our toll-free number, 1-855-371-8076.

Educational Materials

Keys to Your Care®

Keys to Your Care is a special texting and outreach program for Prestige members who are pregnant, brought to you by Bright Start, the Prestige maternity program.

Keys to Your Care will send you text messages every week during your pregnancy, and for the first 15 months after your baby is born.

Text MAMA to 85886 to join the Keys to Your Care program.

Join today. Don't have access to texting? Call us at 1-855-371-8076 to join Keys to Your Care.